Showing posts with label Market. Show all posts
Showing posts with label Market. Show all posts
Wednesday, March 18, 2015
Saturday, February 21, 2015
Apple Car will be really different… if it exists.
By now you've probably heard plenty of speculation surrounding the reports that Apple plans to build an iCar, and perhaps some pretty funny parodies of the idea.
Much of what has been talked about is complete speculation. That it will be electric, autonomous, a mini-van all seem obvious or mis-communicated hearsay. Thinking about cars is the wrong way to approach thinking about the Apple Car. Instead, you have to think about Apple’s identity and how it approaches new markets. And let’s face it, a car would be a new market.
Much of what has been talked about is complete speculation. That it will be electric, autonomous, a mini-van all seem obvious or mis-communicated hearsay. Thinking about cars is the wrong way to approach thinking about the Apple Car. Instead, you have to think about Apple’s identity and how it approaches new markets. And let’s face it, a car would be a new market.
Wednesday, January 28, 2015
Thursday, January 8, 2015
Saturday, December 20, 2014
Tuesday, December 9, 2014
Friday, November 21, 2014
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